THIS IS MY
PLAN:
I try to
mail out at least 100 flyers which advertise a certain mailing list company’s
lists and prices every day! About 98% of the people who mail out mailing list
company flyers make very little money. I am one of the 2% who actually does make
money.
HERE ARE THE FOUR MAJOR STEPS TO FOLLOW TO BE SUCCESSFUL AT
RENTING LISTS:
STEP
1: Write to several mailing list companies and ask if
they would be willing to give you a commission on each mailing list rented
through your efforts. There are numerous mailing list companies to be found
advertising in national opportunity magazines. Some mailing list companies offer
dealerships with only a small one-time set-up fee, while others charge a yearly
dealership fee from $20 to $150. Search out list companies and request their dealership
information (if available).
Many
companies have a commission program whereby you can place your name and address
on their flyer and you receive your commission in advance when the orders come
directly to you - and then you forward part of the money to the company so they
can fill the order.
There are
also many mailing list companies that will assign you a code number that is
placed in the order form within the mailing list flyer. When you mail out that
flyer and a person responds with an order, that order is sent directly to the
mailing list company (not to your address). The mailing list company will
usually mail your commission check to you on a weekly basis for all orders
received.
When working
with a mailing list company that uses this code number method, you can check
them out by having a friend place an order with that mailing list company using
your coded flyer - and then you should receive a commission check from that
mailing list company. When working with mailing list companies who use the code
number method, it is important to check them out. Most are honest, but there are
a few that would hold out on you.
STEP
2: Write a sincere, convincing letter to send with your
mailing list flyer. Making the letter sincere is the key to success! People are
used to receiving mailings with just a plain impersonal flyer inside. If they
were to receive a personalized letter with the flyer which was extremely
convincing and sincere, then you would have an excellent chance that these
people would respond.
Mail order
marketing is often too impersonal and if you can personalize your business,
people will respond accordingly.
Here is a sample letter that
is extremely convincing and very sincere:
“Dear
Friend, I am very impressed with this list and I believe it to be the very best
mailing list available. You see, I searched long and hard to find the perfect
mailing list. I contacted many people in the marketing business to learn which
list would provide me with the most consistent, high-response. Of the 500 or
more lists around - the one I’ve sent you has received the most praise! It is
supposed to be the best mailing list in circulation today! I think you’ll be
happy with the results!!! People who use this list consistently report a high
response!”
When you
write your own personalized letter, write it in such a way that it tells the
reader exactly what they want to hear. Ask yourself what would a personalized
letter say to get you to rent a mailing list? Keep asking yourself that question
and you will arrive at the perfect letter. Always be truthful when writing your
letter. Be sincere in your letter and it will bring a good
response!
Type your
letter on a typewriter or a computer. You can have your Personalized Letter and
Mailing List Flyer offset printed to save money.
Mail your
flyers and personalized letters in regular #10 white envelopes. Be sure to use a
return address on all envelopes. Hand addressing envelopes usually brings a
higher response. But you may use mailing labels to work
faster.
STEP
3: This is the most important step of all. The best
mailing list to sell would be one that is not as well-known as the others, and
also one that would actually bring in a high response rate for mail order
marketing businesses. Try to find one with a catchy headline or
title.
Remember,
most people are not satisfied with their mailing list and if you sent someone a
sincere, personalized letter saying that you knew of an excellent mailing list,
most people in need would at least give your mailing list a try to work for
them.
If you send
out hundreds of mailing list flyers with a different appearance, that produces a
high response and had an appealing headline or title that caught your prospects
attention - there is a very good chance that they will respond with an order.
Plus, if there was a sincere, convincing personalized letter included with the
flyer - the chances are excellent that they will respond with an
order.
It only
takes me about 30 minutes to mail out 100 letters each day. You can get a local
Mailing Service shop (see your Yellow Pages under “mailing service”) to fold and
insert the letters into envelopes for you. Then all you have to do is apply
mailing labels and postage stamps on the letters - and then drop them in the
mail.
Once you
start making money you can have the Mailing Service shop do all the work for
you. For every hundred mailing list company flyers that you mail out, you can
expect about 3 to 8 people to respond. Most of the people responding usually
rent 1,000 opportunity seekers at a time. When they rent 1,000 names, you’ll
make approximately $35 (depending on the mailing list company’s prices and your
commission percentage). You can easily average at least $186 or more in clear
profit every day.
STEP
4: Now concerning who to mail the mailing list flyers to
- you must understand how a mailing list company works. I cannot tell you just
one source to buy your names from. Mailing list companies will sell the exact
same list to anywhere from 20 to 100 different people. If I told you one typical
mailing list company to buy your names from, I would be doing you a disservice.
If I did, there would be several people mailing to the same list of names.
Within my Mailing List Affiliate Income Kit, I will provide several
good sources for obtaining mailing
lists.
But don’t
just depend on buying mailing lists to mail to. Search out and use other
sources. I am very selective in choosing names to mail to, as you should be. One
source I use is to look through opportunity publications and find advertisers
with well written advertising. Then I mail to them.
I’ll tell
you how I get my best names! I write to every mailing list company that I can
find. I just write them a letter and say something like
this: “I am an opportunity seeker and
I’m involved in several multi-level plans. Please send me the prices for your
mailing lists”.
By using
these words you will accomplish two things. First your name will automatically
be placed on the mailing list. And second, the mailing list company will send
you their price list.
I am
currently on about 100 different mailing lists and I receive about 40 pieces of
mail a day. The mail that I attract are excellent names to rent mailing lists
to. I’ll just keep their names in a box for about a month and let them “age”. I
give them time to find out that the mailing list they used produced a poor
response, then I mail to them.
The
knowledge gained from this information can literally be worth tens of thousands
of dollars to you over the course of your lifetime! You have the advantages of
my experiences I have divulged.
I propose
that you consider starting a small mailing list rental enterprise which you can
launch easily, inexpensively and quickly - and then “grow it” to whatever size
you wish - just as others whom I’ve
helped have done!
|